Marketing & PR Officer - Curacao

Company Profile

Our client is an established organization in Curaçao that values quality, professionalism, and collaboration. The organization is committed to delivering results through effective communication, teamwork, and continuous improvement.

Key Responsibilities

• Support the planning, coordination, and execution of marketing campaigns, projects, and events.
• Contribute to brand positioning and the development of marketing and PR initiatives.
• Identify marketing opportunities by monitoring market trends, competitor activities, and consumer behavior.
• Coordinate marketing activities with internal teams and external partners.
• Develop and coordinate promotional materials, including brochures, flyers, and digital content.
• Build and maintain relationships with media representatives, industry partners, and other stakeholders.
• Assist in organizing press visits, promotional activities, and special events.
• Monitor social media platforms, online reviews, and public feedback.
• Respond to inquiries and complaints professionally and escalate sensitive matters when necessary.
• Track and analyze marketing and PR results, including media coverage, engagement, and brand perception.
• Maintain accurate records of marketing activities, contracts, and expenses.
• Monitor departmental expenditures and support budget administration.
• Provide recommendations to improve marketing activities and internal processes.

Requirements

• Bachelor's degree in Marketing or a related field.
• Minimum of 3 years of relevant work experience.
• Knowledge of marketing, branding, advertising, and public relations.
• Experience with digital marketing and social media platforms.
• Strong organizational, communication, and project management skills.
• Ability to analyze data, identify opportunities, and solve problems.
• Fluency in Spanish and English, both written and spoken, is required.
• Proficiency in Portuguese is an advantage.
• Proficiency in Microsoft Office and other relevant computer applications.
• Willingness and flexibility to travel as part of the role.
• Ability to work independently, manage priorities, and meet deadlines.
• Creative, proactive, flexible, and detail-oriented with strong interpersonal skills.

Are you passionate about marketing, branding, and public relations? This could be your next career opportunity!